Cannabis marketing & CBD cosmetics

As the public perception of CBD continues to evolve, consumers will look forward to CBD beauty products to weave into their personal care routine. However, CBD is still technically an illegal ingredient to include in products. What’s a marketer to do?

Education & cannabis marketing

A major theme within cannabis legalization is education of consumers. Licensed producers and retailers are looking to guide consumers unfamiliar with cannabis with educational material rather than promotional.


Opportunities & Challenges for Marketers in the Commerce of Cannabis


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